Procom

Procom

Toronto, ON

Technical Content Writer/Strategist (Direct Investing/Digital)

Senior Communications Specialist

On behalf of our client in the Banking Sector, PROCOM is looking for a Senior Communications Specialist.

Senior Communications Specialist – Job Description

  • The Manager, Technical Content Creation and Operations is responsible for the research, writing, implementation, oversight, and measurement of digital content programs for Direct Investing
  • As an advocate for client-focused communications, your objective is to make a measurable impact on new and existing content programs
  • Manage ongoing content programs such as the monthly DI newsletter and content roadmap for FAQs and help content
  • Expertise in creating help content that is jargon-free and easy to follow.
  • Act as DI lead on our 'search' functionality, including developing and adding to the content creation plan, researching, writing, and managing the implementation of FAQs and help content
  • Define and deliver content publishing best practices, including taxonomy, linking protocols, and annotated images
  • Work with content creators and partners in digital, marketing, education, governance and control, legal, and analytics, to define content requirements and plans
  • Set and measure performance reporting and KPIs for individual programs
  • Deliver regular reporting of results, insights, and opportunities for continual improvement

Senior Communications Specialist – Mandatory Skills

  • 5-7+ years exp. as a Content Strategist from financial industry (Direct Investing/Wealth Mgt.) (e.g., from Tangerine, BMO, other big banks)
  • Superior Writer / Communicator & able to impact/influence all levels
  • Self Starter with a strategic/analytical mindset (look at content & evaluate how to make it better & see opportunity for better content)
  • Proficiency with Omniture Reporting tool, & MS Office
  • Proven experience with keywords and taxonomy - 1 year
  • Comfortable working with Digital technology development teams and agile methodology
  • Knowledge of Self-Directed Investing
  • Familiarity with working alongside Agile Digital Teams
  • Demonstrated leadership skills
  • Expertise in managing and leading a complex help content program
  • High energy, results-oriented individual with a strong track record of delivering results and a reputation for handling multiple priorities in an ever-changing environment
  • Superior communicator with the ability to impact and influence at all levels within the Direct Investing business and across Wealth Management
  • Strong critical thinking, conceptual thinking and analytical skills with ability to best in class content
  • Proficiency with MS Office suite, basic HTML, image capture and annotation and/or GIF help video, and reporting tools such as Omniture

Senior Communications Specialist – Nice to Have Skills

  • Knowledge of direct invest industry
  • Bilingual in English/French
  • Video production experience

Senior Communications Specialist - Assignment Start Date

ASAP – 12 months to start

Senior Communications Specialist - Assignment Location

Toronto, ON – Work Remotely